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      <title>Designing an AI marketing strategy for social media: An expert guide</title>
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      <description>&lt;p&gt;&lt;em&gt;Originally published by &lt;a href=&#34;https://sproutsocial.com/insights/ai-marketing-strategy/&#34;&gt;Sprout Social Insights&lt;/a&gt;&lt;/em&gt;&lt;/p&gt;&#xA;&lt;hr&gt;&#xA;&lt;p&gt;In a world that moves at the speed of social, businesses need ‌the right tools to remain competitive and grow. But keeping up isn’t just about posting more. Understanding what your audiences want and meeting market demands requires social intelligence: the ability to turn billions of daily social conversations into insights that drive decisions.&lt;/p&gt;&#xA;&lt;p&gt;A well-crafted AI marketing strategy puts that intelligence within reach. According to theSprout Social Index™, 86% of users will maintain or increase their time spent on social platforms in 2025, and with more time on social comes more data to inform your strategy.&lt;/p&gt;</description>
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