Prime Video is adding a TikTok-like feed

May 8, 2026 · 1 min read · Engadget

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The people have spoken, and their message is clear: Rotating a phone into landscape isjust too dang hard. Amazon is the latest company toadopta TikTok-like vertical short-form video, in the form of Prime Video’s new Clips feature.

The short-form video feed is a new addition to Prime Video’s mobile home page.

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